Privacy Policy

We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the collection of personal data when using our website. Personal data is all data that can be related to you personally, e.g. name, address, e-mail addresses, user behavior.

Controller responsible for data processing

The controller pursuant to Art. 4 (7) of the General Data Protection Regulation (GDPR) is
hannoverimpuls GmbH
Haus der Wirtschaftsförderung
Vahrenwalder Straße. 7
30165 Hannover
Managing Director: Doris Petersen
Telephone: +49 (0)511 3003330
see our legal notice.

Contracted service providers

The general provision and maintenance of our websites and e-mail systems is carried out with the support of IT service providers who work on our behalf and may therefore also be able to view (receive) your data to the extent necessary.

External Data Protection Officer

Althammer & Kill GmbH & Co. KG
Roscherstraße 7, 30161 Hannover
Telephone +49 511 330603-90, Telefax +49 511 330603-48

Collection and use of your data

The scope and type of collection and use of your personal data differs depending on whether you visit our website only to retrieve information or to make use of any services offered by us. If we use other (IT) service providers for individual functions of our website or would like to use your data for advertising purposes, we will inform you in detail below about the respective processes (all data processing). We will also state the specified criteria for the storage period and the applicable legal basis for data processing.

Informational use

For the informational use of our websites, we only collect the personal data that your browser automatically transmits to us, such as

  • IP address
  • Date and time of the request
  • Time zone difference to Greenwich Mean Time (GMT)
  • Content of the request (specific page)
  • the amount of data transferred and the access status (file transferred, file not found, etc.)
  • Website from which the request originates
  • Browser type / version / language
  • Operating system and its interface
  • Language and version of your browser.
Storage duration

The storage period for this data (logs) is 30 days.

Legal basis for data processing

The above-mentioned data is technically necessary to display our websites to you and to ensure stability and security, in accordance with Art. 6 para. 1 lit. f) GDPR.

Inquiries by e-mail, post or telephone

If you contact us by e-mail, post or telephone, your inquiry and the personal data contained therein will be processed by the persons authorized to do so for the purpose of processing your inquiry.

Storage period

We process and store the data until the purpose of the processing has been fulfilled and statutory retention obligations (generally 10 years retention period) do not prevent this or you have effectively objected to the processing.

Legal basis for data processing

Your data is processed on the basis of Art. 6 para. 1 lit. b) GDPR if your request is related to the fulfillment of a contract or the implementation of pre-contractual measures. In all other cases, the processing is carried out on the basis of Art. 6 para. 1 lit. f) GDPR, as we have a legitimate interest in processing inquiries.

Use of cookies

We use cookies for our websites. Cookies are small text files that are sent to your browser by our web server when you visit our website and are stored on your computer for later retrieval. They are used to make the website more user-friendly and effective overall.
Cookies that are absolutely necessary for the provision of the telemedia service are stored on the basis of § 25 para. 2 no. 2 TTDSG.

This website may use cookies to the following extent

Cookie Definitions

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your device, which is like computer memory.

1. First and third-party cookies: whether a cookie is 'first' or 'third' party refers to the domain placing the cookie.

First-party cookies are those set by a website that is being visited by the user at the time (e.g. cookies placed by our website domain).

Third-party cookies are cookies that are set by a domain other than that of the website being visited by the user. If a user visits a website and another entity sets a cookie through that website, this would be a third-party cookie.

2. Persistent cookies: These cookies remain on a user’s device for the period of time specified in the cookie. They are activated each time that the user visits the website that created that particular cookie.

3. Session cookies: These cookies allow website operators to link the actions of a user during a browser session. A browser session starts when a user opens the browser window and finishes when they close the browser window. Session cookies are created temporarily. Once you close the browser, all session cookies are deleted.

What Cookies Do We Use and Why?

Generally, the website uses cookies to distinguish you from other users of the website. This helps us to provide you with a good experience when you browse the website and also allows us to improve it. The cookies we may use on the website may be categorized as follows:

  • Strictly necessary
  • Performance
  • Functionality
  • Targeting

Some cookies may fulfil more than one of these purposes.

1.'Strictly Necessary' cookies let you move around the website and use essential features like secure areas. Without these cookies, we cannot provide the requested services.

We use these Strictly Necessary cookies to

  • Identify you as being logged in to the website and authenticate you.
  • Make sure you connect to the right service on the website when we make any changes to the way it works.
  • For security purposes.
  • Make sure you connect to the right service on the website when we make any changes to the way it works.

If you prevent these cookies, we can't guarantee how the website or the security on the website will perform during your visit.

2.'Performance' cookies collect information about how you use the website, e.g. which pages you visit, and if you experience any errors. These cookies do not collect any information that could identify you and are only used to help us improve how the website works, understand the interests of our users, and measure the effectiveness of our advertising.

We use performance cookies to

  • Carry out web analytics: Provide statistics on how the website is used
  • Perform affiliate tracking: Provide feedback to affiliated entities that one of our visitors also visited their site
  • Obtain data on the number of users of the website that have viewed a product or service
  • Help us improve the website by measuring any errors that occur
  • Test different designs for the website

Some of our performance cookies are managed for us by third parties.

3.'Functionality' cookies are used to provide services or to remember settings to improve your visit. cookies are used to provide services or to remember settings to improve your visit.

We use 'Functionality' cookies for such purposes as:

  • Remember the settings you've applied such as layout, text size, preferences, and colors
  • Remember if we've already asked you if you want to fill in a survey
  • Remember if you have engaged with a specific component or list on the website so that it won’t repeat
  • Show you when you're logged in to the website
  • To provide and show embedded video content

Some of these cookies are managed for us by third parties.

4.‘Targeting’ cookies are used to track your visit to the website, as well as other websites, apps, and online services, including the pages you have visited and the links you have followed, which allows us to display targeted ads to you on the website.

We may use targeting cookies to

  • Display targeted ads within the website.
  • To improve how we deliver personalized ads and content, and to measure the success of ad campaigns on the website.

When do we require your CONSENT?

We request your consent before placing them on your device. You can give your consent by clicking on the appropriate button on the banner displayed to you. If you do not wish to give consent or wish to withdraw your consent to any cookies at any time, you will need to delete, and block or disable cookies via your browser settings; see below for more information on how to do this. Please note that disabling these cookies will affect the functionality of the website, and may prevent you from being able to access certain features on the website.

How to Delete and Block our Cookies

Most web browsers allow some control of most cookies through the browser settings. However, if you use your browser settings to block all cookies (including strictly necessary cookies), you may not be able to access all or parts of the website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies as soon as you visit the website.

1. Changing your Cookie Settings. The browser settings for changing your cookies settings are usually found in the 'options' or 'preferences' menu of your internet browser. In order to understand these settings, the following links may be helpful. Otherwise, you should use the 'Help' option in your internet browser for more details.

2. More information. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit

Cookie List

Technical Name Purpose Session/Persistent Type
ga Google Analytics - Third Party Cookie Used by Google Analytics to distinguish users and sessions. More info here Persistent - 2 years Performance
Web analysis

It is important to us to design our websites as optimally as possible and thus make them attractive for our visitors. To do this, it is necessary for us to know which parts of it are received by our visitors and how. We use the following technologies for this purpose.

Google Analytics

This website uses Google Analytics, a web analysis service provided by Google Ireland Limited Gordon House, Barrow Street, Dublin 4, Irland (“Google”), on the basis of Art. 6(1)(a) of the GDPR. Google Analytics uses “cookies”, which are text files stored on your computer, to enable analysis of how you use the website. The information generated by the cookie about your use of this website will usually be transmitted to and stored on a Google server in the United States. You may prevent cookies from being stored by adjusting the corresponding setting in your browser software. Note, however, that if you choose to do so you may not be able to use all of the features of this website to their full extent. You may also prevent data generated by the cookie and related to your use of the website (incl. your IP address) from being collected and processed by Google by downloading and installing the browser plug-in available via the following link:

As an alternative to the browser plug-in, or in browsers on mobile devices, please click on the following link to place an opt-out cookie which will prevent data from being collected by Google Analytics on this website in future (this opt-out cookie only works in this browser and for this domain; if you delete your cookies in this browser, you will need to click on the following link again): Disable Google Analytics.

Legal basis for data processing

We use Google Analytics in our own interest in order to analyze and regularly improve the use of our websites. We can use the statistics obtained to improve our offer and make it more interesting for you as a user, in accordance with Art. 6 para. 1 lit. f) GDPR.


We have integrated YouTube videos into our websites, which are stored on and can be played directly from our websites. In doing so, a connection to the YouTube (Google) servers is established before these videos are viewed and personal data may be transmitted to YouTube (Google).

If you are also logged in to Google with an existing user account at the same time as visiting our websites, Google may also be able to associate your visit to our websites with your user behavior. In addition, other cookies may be sent to your browser by YouTube (Google). We have no influence on this procedure and do not receive any information from YouTube (Google) about the transmitted content.

We would like to point out that, as the provider of our websites, we have no knowledge of the content of the transmitted data or its use by YouTube (Google) and also have no possibility of further restricting the transmission of data to YouTube (Google) and its partners. If you do not wish to be associated with your profile on YouTube, you must log out before activating the video.

Analysis of your user behavior by YouTube (Google): YouTube (Google) stores your data as usage profiles and uses them for the purposes of advertising, market research and/or needs-based design of its websites. Such an analysis is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our websites.

You have the right to object to the creation of these user profiles, whereby you must contact YouTube (Google) to exercise this right.

Authorized service provider

The provider is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA.

Further information on data protection at YouTube Inc. (Google Inc.) can be found at:

Storage duration:

See storage duration of the logs under Informational use above in this privacy policy.

Legal basis for data processing:

We use YouTube within the scope of your consent pursuant to Art. 6 para. 1 lit. a) GDPR. For the exceptional cases in which personal data (your IP address) is transferred to the USA, YouTube (Google) relies on the European Standard Contractual Clauses:

Google reCAPTCHA

To ensure sufficient data security, particularly when submitting forms, in certain cases we use the reCAPTCHA service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA on the basis of Art. 6(1)(f) of the GDPR. The primary purpose of this is to distinguish whether input has been made by a human or abusively via machine or automated processing (e.g. bots). Our legitimate interest lies in securing the services provided and our servers against the improper disclosure of data, particularly by unauthorized third parties and/or the use of automated tools for misuse. The service includes sending the IP address and, where applicable, other data required by Google for the reCAPTCHA service to Google. Google’s Privacy Policy will also apply: , opt-out: .

Additional information about the aforementioned services from Google LLC (including YouTube): If you have a Google account, you can specify the tracking data that is saved in your account yourself. This option can be found at Google -> Settings -> Personal info & privacy in the Transparency and choice section

Social media links and channels

Our websites contain links to our various social media channels, some with the corresponding logos. If you click on one of these links, your IP address will always be transmitted to the operators of the various platforms. If you use one of these services and are also logged in with your specific account, information about your surfing behavior may also be collected by the social media operators. The transmission of your IP address to the operators of the websites accessed is technically necessary and applies to all websites.

We can only exert limited influence on the processing of personal data by the social media platform operators. At the points of data processing by the platform operator that we can influence, we work towards data protection-compliant handling within the scope of the possibilities available to us. However, due to the limited access to data processing by the platform operators, we cannot fully identify which data they process.

The platform operator operates the entire IT infrastructure of the service and maintains its own data protection regulations. If you are a registered user of the social media service, the platform operator maintains its own user relationship with you.

In some cases, there is a relationship with the platform operators pursuant to Art. 26 (1) GDPR (joint controllership).

In the case of Facebook, see:

For web tracking methods used on the social media pages, the platform operators and we act as joint controllers. Web tracking can also take place if you are not logged in or registered with the social media platform.




Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland




Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA





LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.





YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.


Your rights

You have the following rights vis-à-vis us with regard to your personal data

  • Right of access,
  • Right to rectification or erasure,
  • Right to restriction of processing,
  • right to data portability

You also have the right to complain to a data protection supervisory authority about the processing of your personal data by us. The supervisory authority directly responsible for us is: The State Commissioner for Data Protection of Lower Saxony, Prinzenstr. 5, 30159 Hanover,

Right of objection and revocation

If you have given your consent to the processing of your data, you can withdraw this at any time. Such a revocation affects the permissibility of the processing of your personal data after you have given it to us.

Insofar as we base the processing of your personal data on the balancing of interests (legal basis is then Art. 6 para. 1 lit. f) GDPR), you can object to the processing. This is the case if the processing is in particular not necessary for the performance of a contract with you, which is addressed by us in the explanation of the individual data processing and functions on our websites further up in this privacy policy. When exercising such an objection, we ask you to explain the reasons why we should not process your personal data as we have done. In the event of your justified objection, we will examine the situation and either discontinue or adapt the data processing or point out to you our compelling reasons worthy of protection on the basis of which we will continue the processing.

Right to object to direct advertising

Of course, you can object to the processing of your personal data for advertising and data analysis purposes at any time, e.g. even if you receive advertising from us in the form of a newsletter, customer magazine or information material by post as part of a business relationship. If we use your data in the context of functions of our websites for direct advertising and associated data analysis, we will inform you about this data processing above in this privacy policy, including the possibility of exercising your right of revocation by technical means if necessary.

Contact options regarding your rights

You can contact us at any time to exercise your rights. Please use the following e-mail address:
You are also welcome to use one of the contact options in our legal notice or contact our data protection officer directly (contact details above).

Data security

We also use technical and organizational security measures to protect personal data that is generated or collected, in particular against accidental or intentional manipulation, loss, destruction or attack by unauthorized persons. Our security measures are continuously improved in line with technological developments and the transmission of your personal data is encrypted using SSL technology (https) to prevent access by unauthorized third parties.

Get In Touch

Get in Touch

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